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"It is against Amazon's interests to have price comparison these days"

I have noticed that many books on Amazon UK (outside of the popular categories or bestseller lists) often have little or no discount.*

My recollection is purely anecdotal, but this is a change from when discounts were common across titles in all categories. Having said that, many marketplace sellers offer titles at much steeper discounts than Amazon (even with the additional shipping costs). Of course, Amazon still benefits from those listings.

A few years ago, Amazon aquired bookdepository.co.uk, their biggest online rival in the UK market. They also own Abebooks that specialises in used books. Their domination of online book sales in the UK seems (almost) complete.

So with fewer discounts on books (at least in the UK), it seems logical that Amazon would want to discourage price comparison. And yet the irony is that Amazon dominates online book buying to such a degree that there are few online rivals left to compare prices with. The only major online rivals I can think of in the UK now is wordery.co.uk, or whsmith.co.uk (both of which are often cheaper than Amazon outside the bestseller lists).

*curious to know if anyone else has noticed a drop in price discounts on books on Amazon (from any of their sites)



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