Adblockers would start including machine-learning-based heuristics to flag articles as "probably an ad" etc.
Also, at least in Germany, it is forbidden by law for press publications to mix ads and editorial content. (Good luck enforcing it, though.) What's the situation in the US there?
Good point. I checked and "press" seems to be bound to physical media. It is apparently disputed if press law also applies to internet media. The more you know...
Also, at least in Germany, it is forbidden by law for press publications to mix ads and editorial content. (Good luck enforcing it, though.) What's the situation in the US there?