I was thinking about this as I was going to sleep last night, and it dawned on me that what we could do is maybe have simple two-frame animations of people doing the exercises (perhaps in various locations) with the app counting in the graphics somehow.
The pelvic thrusting exercise is definitely one that people feel awkward doing in public. Hadn't thought about that angle before - one of the reasons users cited they liked CrunchFu was that they feel awkward/self-concious in gyms. That's a really good angel.
It's surprisingly effective at behaviour change, but having these other angles could be a much better hook.
I was thinking about this as I was going to sleep last night, and it dawned on me that what we could do is maybe have simple two-frame animations of people doing the exercises (perhaps in various locations) with the app counting in the graphics somehow.
The pelvic thrusting exercise is definitely one that people feel awkward doing in public. Hadn't thought about that angle before - one of the reasons users cited they liked CrunchFu was that they feel awkward/self-concious in gyms. That's a really good angel.
It's surprisingly effective at behaviour change, but having these other angles could be a much better hook.
/me adds to todo list