Yeah, that's a good point. I think it all comes down to framing. Are you selling a "mood-tracking app" or "a self-administered therapy system" (that happens to use an app as one piece of the system)? The former anchors you very low (too low, I would argue, to build a sustainable business). The latter anchors you against weekly $100+ therapy sessions, which gives you vastly more breathing room.
The flip side is that customers will of course be a lot more discerning and demanding with the latter framing, as they should be. It will be a lot harder to get product-market fit, but if you do, you'll be able to build a great business on top of it, rather than just being another competitor in a race to the bottom.
The flip side is that customers will of course be a lot more discerning and demanding with the latter framing, as they should be. It will be a lot harder to get product-market fit, but if you do, you'll be able to build a great business on top of it, rather than just being another competitor in a race to the bottom.