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It's still going to be a scam message, but they can use your Facebook ID to see everything public on your profile now, as well as the other fields in the leak like full name, location, bio, birthday. So whatever the most convincing scam message somebody can come up with is combining all of that data. Off the top of my head, "happy birthday here's a gift from us" messages from companies leading to phishing pages and personalised fake register to vote pages relating to upcoming elections in your area.

It's not really new data, it's just scam SMS I've received in the past has never shown any sign of knowing anything other than my phone number. Now you can buy phone numbers and pull personalisation data unrestricted from your copy of Facebook's database for each of them. I'm sure sophisticated scammers already were, but now everyone will.



Birthday is a form of identity verification too, for password reset.


None of the birthdays I enter are real. :P


and no one should put real birthday lol. Birthday is mostly used for targeting ads.

This is why facebook can say to advertisers, "We mostly have young people using our service. So please put your money on our company"

And yes using account of 60-70 year old always receives less ads :D


They have to be consistent, yes? If I enter 6/7/1989 everywhere they just have to get it once.


I use different ones for each account and write them down like passwords if it somehow ends up being a hint for password recovery etc.




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