The local press here in the UK seems to attract the same sort of vitriol - there was a fairly humdrum story in my local paper the other day about nuisance pigeons in the town centre being culled. It took about twenty minutes for the first comment to appear suggesting the local unemployed and immigrants instead be culled. More seriously, a friend of a friend died during a cycle race a few weeks ago, and it didn't take long for messages to appear saying it was his own fault for taking part.
I'm sure this is great entertainment for the five or ten people who sit on the internet every day, waiting for stories to be published and then posting their spiteful right-wing rants. But for the vast majority of readers, the thousands who visit to look at the news and click on the ads, it's highly likely that the unpleasant messages are offputting, are a blot on the good reputation of the paper and discourage them from visiting again. I visit the sites to read the news, as written by skilled, qualified journalists. I don't visit to read the unmoderated opinions of "BigMan69" in "Britainistan."
I run a tight ship on the local public radio station site I'm in charge of, which publishes local news stories daily--I encourage people to leave their real name if it's at all possible, and anonymous hateful rants are swiftly removed. Station staff also regularly engage in the comment discussions, which seems to help people self-moderate. If they can see that they're being read and responded to by the people writing the stories, they aren't as likely to go off on rants.
Back before the intertubes in a different world, they would have been the ones sending in letters to the editor written in purple ink and ALL IN BLOCK CAPITALS. On pages ripped from a shorthand pad.
I'm sure this is great entertainment for the five or ten people who sit on the internet every day, waiting for stories to be published and then posting their spiteful right-wing rants. But for the vast majority of readers, the thousands who visit to look at the news and click on the ads, it's highly likely that the unpleasant messages are offputting, are a blot on the good reputation of the paper and discourage them from visiting again. I visit the sites to read the news, as written by skilled, qualified journalists. I don't visit to read the unmoderated opinions of "BigMan69" in "Britainistan."
I run a tight ship on the local public radio station site I'm in charge of, which publishes local news stories daily--I encourage people to leave their real name if it's at all possible, and anonymous hateful rants are swiftly removed. Station staff also regularly engage in the comment discussions, which seems to help people self-moderate. If they can see that they're being read and responded to by the people writing the stories, they aren't as likely to go off on rants.