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Divorcing an employee from prior company culture is all about shock therapy. When you transplant a team from one company to another then breaking past culture is your number one priority or you will never get the loyalty of those employees to the new company's cause.

Commentators who question and chastise the motives of Elon and what he's doing to Twitter don't understand that you have to break the current culture at the earliest opportunity or you have lost the momentum to do it. It is why old Twitter is dead and those left are so fine-tuned to the Cult of Elon.

It's just basic psychology TBH.



> Divorcing an employee from prior company culture is all about shock therapy. When you transplant a team from one company to another then breaking past culture is your number one priority or you will never get the loyalty of those employees to the new company's cause.

WTF is this nonsense? Have you ever changed jobs before, or worked in a corporate environment?


You didn't provide an example. There should be several to choose from if it's basic psychology.

When Musk became Tesla CEO in 2008 and pushed out the founders, did he purge the engineering staff as well?




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