1. Offer a cheap (free) service
2. Gain significant market penetration
3. Provide little to no customer service
4. Raise prices
5. Let the product/services degrade until significant public outcry or regulator involvement
1. Offer a cheap (free) service
2. Gain significant market penetration
3. Provide little to no customer service
4. Raise prices
5. Let the product/services degrade until significant public outcry or regulator involvement