The pricing wouldn't be so bad if their offerings aligned with the market, or at least made sense. Their base level specs are uncompetitive and borderline unusable. There's too much overlap at the lower level between macbook airs and pros. I bet a lot of people are turned off by the idea of spending over $2k on a laptop that still only has a 512 GB SSD.
512GB and 8GB ram is actually quite usable for the cast majority of people who laptop; but their existing computer is likely to already have that so why upgrade?
