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What’s the point in this acquisition? Why do enterprise projects need short form videos (aka Tik Tok)?

Atlassian products are already dog shit slow. Add in the number of plugins that admins add over the years plus processing and hosting of videos … It’s going to be a hot mess.

Would hate to be the person on the project that has diminished vision or completely blind. Screen readers don’t stand a chance against QA’s short form videos with no audio or description of the bug or feature.

Seems like bloat to me. Atlassian trying too hard to become the sole solution for project management.



Text to speech models like Whisper are getting good enough that screen readers would stand a chance. The video itself is still more difficult to caption, but the things that would be shared in video are probably being shared with screenshots right now, so it would not be worse.




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