"Snapdragon X Elite and X Plus"

Microsoft is ditching Intel / AMD and going all in with Qualcomm.

Maybe Intel / AMD will develop a competitor?

I'm fairly certain both Lunar Lake and upcoming Ryzen chips will clear the 40 TOPs performance bar here.

Obviously not, if one can believe the figures in the link given by OP.

Snapdragon 40+ tops

AMD Intel 10+ tops

> Intel's current-gen Meteor Lake chips only provide 10 TOPS of performance from the NPU, falling below the bar for next-gen AI PCs. Lunar Lake's 45 TOPS from the NPU meets that bar exactly.

> AMD wouldn't elaborate further and break out the amount of performance delivered from each unit, but simple math puts AMD's Strix Point NPU at 48 TOPS if NPU performance triples.

From: https://www.tomshardware.com/pc-components/cpus/intel-says-l...

It seems to me that neither AMD nor Intel have to significantly rework their lineup to compete.