I think you might have it the wrong way round, and that you're a good example of why they do it.
You actually care about your computer, and if software isn't available for your OS then you're unlikely to ever switch OS to use it.
But you could be persuaded to move to iPhone, and maybe if enough new Apple services (which aren't available on Android) tempt your wife then she might make her next phone an iPhone, too?
Apple cares more about persuading people to switch from Android to iPhone than about Windows to Mac. But I also suspect there are many more Windows+iPhone people than Mac+Android.
You actually care about your computer, and if software isn't available for your OS then you're unlikely to ever switch OS to use it.
But you could be persuaded to move to iPhone, and maybe if enough new Apple services (which aren't available on Android) tempt your wife then she might make her next phone an iPhone, too?
Apple cares more about persuading people to switch from Android to iPhone than about Windows to Mac. But I also suspect there are many more Windows+iPhone people than Mac+Android.