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One way to describe reality is to argue that media organizations like Vox can't survive if they don't show ads to their paid subscribers.

Another way to describe reality is that people can choose to subscribe to various substacks or newsletters instead. On those platforms subscribers get zero ads, they get more in depth and more thoughtful articles, and because the system has much less overhead modest subscription revenue is sufficient. Vox also does video reviews, but then again, there are also many high quality tech youtubers. Vox certainly has the right to charge for a subscription and then serve the subscribers ads. And people have a right to walk away from a bad deal. Vox could disappear tomorrow at no great loss to society. We might like some of the reporting Vox does, but we don't need it.

Vox media has raised about 450m (according to the first google result). Modest profitability is not enough for Vox Media because they need to secure a significant exit for their investors. This puts them at odds with their readers and subscribers. Not that laudable if you ask me. They made a bet they were going to disrupt traditional media and become a new great media platform. But now it looks like Vox itself is getting disrupted. Like newspapers of old clinging to a business model that no longer exists.



Well put. Though I couldn't care less about 'Fox noise', I'm doing that subscription of individuals, sometimes, though reluctantly because the methods of payment suck from my POV.




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