Exactly. Users have to manually download Chrome yet it has a 70% market share. Changing the search engine on mobile is already easy enough, far easier than installing a browser. Google will get a majority of its share back, while Apple will get nothing.
> Google will get a majority of its share back, while Apple will get nothing.
Then you would have to ask, if people would only switch back to Google anyway, why is Google paying them currently? Depriving Apple of the incentive to develop a competing search engine good enough for people to willingly use.
Google has a strong position in search, and pushes Chrome every time you hit their top level page. Also Chrome is the default on Android, yeah? I don't think you can extrapolate from that market share to determine how likely people are to change browsers.
The parent's market share claim is for desktop OSes, where Android is irrelevant.
It's still far easier to not install chrome than it is to install it: downloading a thing, running the downloaded thing, click through all the dialogs, ignore all of Windows's nags to stick with Edge (which is probably a greater abuse of platform control than advertising on the search page), ...
I think a lot of companies switched to pushing Chrome via device management during the later IE days and never switched back. Presumably that's a decent chunk of market
Because Chrome isn't a thing on iPhone. It's Safari webview with a very thin layer of Chrome branding around it. Users have very little incentive to switch. And considering Google search is the default on both, Google doesn't have much of an incentive to push users either.
