Having very recently gone through this process for both a “local” number A2P registration as well as a toll-free registration process I can say, unequivocally, that’s already what it is.
There is no step in the process that would deter any company from taking the ~30 minutes of effort to get the registration details in order. We run a legitimate company that was only seeking to send transactional notifications that our customers specifically requested, and it took 4 rounds of back and forth to get approved. However, each step provided a very clear error code with very specific remedies (e.g. Opt-in form must include language which states…), which would make it a rote process for automation or even manual repetition. In fact, the only thing that I could see which would deter a company which seeks to rely on spam for profit would be if the registration fees were larger than their expected profit (they’re not, thankfully).
I don’t even mean this comment to necessarily be an indictment of the process - it was…fine? I’m just not entirely sure what it’s purpose could be except to collect additional fees for each SMS campaign.
There is no step in the process that would deter any company from taking the ~30 minutes of effort to get the registration details in order. We run a legitimate company that was only seeking to send transactional notifications that our customers specifically requested, and it took 4 rounds of back and forth to get approved. However, each step provided a very clear error code with very specific remedies (e.g. Opt-in form must include language which states…), which would make it a rote process for automation or even manual repetition. In fact, the only thing that I could see which would deter a company which seeks to rely on spam for profit would be if the registration fees were larger than their expected profit (they’re not, thankfully).
I don’t even mean this comment to necessarily be an indictment of the process - it was…fine? I’m just not entirely sure what it’s purpose could be except to collect additional fees for each SMS campaign.