I don't know how they could look at a brand like "HBO Max" and, somehow, deduce ... | Hacker News

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		array_key_first 18 days ago \| parent \| context \| favorite \| on: Microsoft Office renamed to “Microsoft 365 Copilot... I don't know how they could look at a brand like "HBO Max" and, somehow, deduce that "Max" is the most important part of the name.

WorldMaker 18 days ago [–]

The executives in charge at that point made a lot of money on the "90 Day Fiance" "franchise", among other badly and/or dully and/or grossly named things. IP and branding wasn't exactly their strong suit.

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