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Making it look too much like a regular F-150 was a mistake. You need the vehicle to look distinctive enough for it to market itself.




I guess that’s kind of the defense of Musk on the cyber truck. If Ford can’t sell hem off their F150 platform, it means you need to make more of a splash. He just went too far…

I've seen an argument that the Prius was intentionally made "ugly/noticeable" because they knew the buyers would be interested in the technology AND want to be recognizable as such.

When hybrids are common, the styling reverted to more normal car-like.


The first gen Prius just looked like an average car

https://en.wikipedia.org/wiki/Toyota_Prius_(XW10)


I would argue against that! If anything, I hated the firs hybrids that where distinctly different, and ugly.

There's an argument that they did that intentionally - some hated it, but more bought it because they wanted to be recognized as having bought a hybrid - hence the "Toyota Pius" nickname.



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