I guess that’s kind of the defense of Musk on the cyber truck. If Ford can’t sell hem off their F150 platform, it means you need to make more of a splash. He just went too far…
I've seen an argument that the Prius was intentionally made "ugly/noticeable" because they knew the buyers would be interested in the technology AND want to be recognizable as such.
When hybrids are common, the styling reverted to more normal car-like.
There's an argument that they did that intentionally - some hated it, but more bought it because they wanted to be recognized as having bought a hybrid - hence the "Toyota Pius" nickname.