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> On a mobile phone network in the UK, you can use any phone you want.

That's the same in India. Standalone iPhones aren't affordable to a vast majority. If they come in tied with an operator where you walk in a store and get an iPhone with a small payment, and a monthly plan which covers your calls, data and phone installment, many people will happily buy it.

A separation of service provider and phone is good, but the customer has other data points to evaluate as well.

I was wondering though. From the way author emphasizes the separation of service and hardware, can't you buy an iPhone in US which isn't linked to a provider? You don't have buying phones and buying sim cards separately anymore?



I'm the author. I'm UK based, so I can't speak for the USA. Over here, you can buy the iPhone and SIM separately - or you can get them in a bundle.




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