The single announcement you make isn't statistically likely to make a difference in your product's success. You're better off just getting something out the door and iterating based on actual user feedback.

"The best time to plant a tree is 20 years ago. The second-best time is now." - An old proverb

Thanks, I certainly understand that, since we only launch it once, I want to make sure I get the timing right.

My point is that the timing doesn't matter as much as you probably think it does.

Now.

What zindlerb said. There is no right day. Also not sure what you mean by "launch". Read this for what I mean by my question: http://www.startuplessonslearned.com/2009/03/dont-launch.htm...

Yesterday.

I was thinking the same. So Tuesday Morning it is.