As someone who's working in gamedev but never ever considered Odin I think that Odin might get more attention if there will be a well known project that is a)open b)good fit for Odin c) not too simplistic. I do not think a game project can be that open but something smaller might do. A project like this would make it clear how language tools work, all integrations and interoperability with languages and libraries look like and such. Even basic questions on build systems and text editor autocomplete setups may throw off hobby devs. Without a hobby project I feel a pro will not have enough information to evaluate language in production environment.
Would a 3d animation software like EmberGen[0] qualify? Because they already have it[1]. I think it's going to take something bigger, like a massively popular indie or AAA game that programmed their game in odin using an open source engine. Quite the needle to thread.
